Market Entry in Japan: Theory and Management in a Turbulent Era 2008th Edition

SKU: 1009ZO11RVU

£ 100.00

Publisher : Palgrave Macmillan; 2008th edition (November 3, 2008)
Language : English
Hardcover : 175 pages
ISBN-10 : 1403998604
ISBN-13 : 978-1403998606
Item Weight : 12.5 ounces
Dimensions : 6 x 1 x 9 inches

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Description

An essential guide to the current state of Market Entry in Japan that illustrates the challenges, opportunities and routes to successfully doing business in Japan. It offers a short but scientifically well-founded overview of the ways into the Japanese market that promise success.

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